17+ years helping B2B and B2C companies scale through automation, CRM, and data-driven strategy — from first touch to closed revenue.
Klaviyo · HubSpot · Salesforce · Zoho · Shopify · AI Automation · Demand Generation
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Proud to support growth, retention, demand generation, CRM, and digital marketing initiatives for leading brands and emerging companies.
Email, SMS, CRM, and paid media strategy, execution, and optimization.
HubSpot, Salesforce, and Zoho implementations and customer journey development.
Data-driven plans, reporting, attribution, and performance optimization.
AI-powered workflows, personalization, and operational efficiency.
Webinar strategy, lead generation, conversion optimization, full-funnel campaigns.
A/B testing, audience targeting, creative optimization, revenue-focused programs.
Nicole Rolek is the Founder of Rolek Digital and a strategic marketing leader with 17+ years of experience helping B2B and B2C brands drive growth through lifecycle marketing, customer retention, demand generation, and marketing automation.
Prior to founding Rolek Digital, Nicole led high-impact marketing initiatives at Adobe, Vistaprint, Experian, and Data Axle, developing programs that increased customer acquisition, engagement, retention, and revenue. She has worked with leading brands including American Express, Marriott, USAA, Neiman Marcus, Dollar Tree, Aetna, Spartan Race, and NAPA Auto Parts.
Today, Nicole works with both emerging and established brands to build scalable marketing strategies, optimize customer experiences, and unlock new opportunities for revenue growth.
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